Shades of purple. Mirrored surfaces. Florals that never end. Hairification celebrated their new blonde range in the Shellhouse's Clocktower, where light, reflection, and color converged.
A custom mirrored table anchored the space, catching ceiling projections and multiplying branded moments infinitely. Florals designed to feel endless sculpted across the bar in waves of purple. Light bounced. Reflections layered. The space became kaleidoscopic.
Guests departed with branded barrettes and custom combs, tangible reminders of a launch that played with perception.
