Berrima House, Berrima | 2021

Johnnie Walker Blue Label Launch

Example PR invited an exclusive group of food and beverage media to experience the Johnnie Walker Blue label at the Vault House in Berrima.

The heritage and design of the venue and the brand infused the experience with an air of opulence and prestige. The intimate dinner was held underneath Vault House in the old cells; Eleven adorned the space with ornate gold candelabras and vessels, embroidered luxe napkins and embossed menus. The centrepieces were composed of brambled apple bushes illuminated by the warmth of the candlelight reflecting off the shimmering sandstone walls.

Client: Johnnie Walker
PR: Example PR
Venue: Berrima House