Eleven, in partnership with Yellowstone and Candid PR, hosted and designed an overnight experience for seven media editors at Sun Ranch in Byron Bay to launch Yellowstone Select in Australia. Nestled in the hinterland with breathtaking views, the venue reflected Yellowstone’s commitment to conservation and preservation..
Eleven designed and managed the guests itinerary and arrivals including, curating bespoke gifts; personalised leather flasks, local beef jerky, and Yellowstone vests, all styled in Akubra’s. Guests explored the landscape on a guided horse ride, followed by a Yellowstone tasting and cocktail masterclass.
Using bourbon as inspiration, Eleven styled the space with stacks of honeycomb, dried wheat, and corn compositions.
Sundowner drinks by the fire set the tone for an intimate dinner by the indoor fireplace, surrounded by candles, vintage bandanas as napkins, and a steady flow of Yellowstone cocktails. The next morning featured a relaxing session of yoga, ice baths, and sauna before guests made their journey home.
